Best Mass Communication College in Dehradun
About Mass Communication Mass communication is a study that connects people and different items too large sections of the population within mass media. It is usually related to newspapers, magazines, and book publishing as well as radio, television, films, and also the internet as these factors are used for distributing information, news, and advertising. The study of mass communication is involved with how the content of mass communication influences or otherwise affects the behavior, attitude, opinion, or emotion of the person or people receiving the information. In his piece, 'The Study of Mass Communication' in International Encyclopedia of Social Sciences, M. Janowitz writes, "Mass communication comprises the institutions and procedures by which specialized groups employ technological devices (Radio, TV, Press, films) to disseminate symbolic content to large heterogeneous and widely dispersed audiences." According to Charles R Wright, mass communication is